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Google – Only mostly evil

Aug 3, 2010   //   by FreshTraffic   //   facebook, Google, internet news, online marketing, Online Scam  //  47 Comments

Google is cleared of snooping, meanwhile their search business is drying up and Google is home of the most malware.

Out of the three headlines that graced some of my reading today, only one had any lick of sense to it. The Information Commissioners Office of the UK, has essentially cleared the Goog of any wrong doing in the accidental acquisition of wi-fi data by Street View cars. From the ICO:

“The information we saw does not include meaningful personal details that could be linked to an identifiable person. On the basis of the samples we saw, we are satisfied so far that it is unlikely that Google will have captured significant amounts of personal data.”

The ICO will however, continue to monitor the other global investigations into the data collected by Street View cars by the other nations (France, Spain, Germany, Australia and 38 states in the US) filing suit.

Google Search Dieing?

In a CNNMoney Fortune article that made me wonder if it was ever actually read or double checked, Googles growth, and search business is apparently dieing and shriveling up. Facebook, according to the article, is Googles biggest and most fearsome competitor, and Apple is trouncing the giant in tech growth.

Even just the first sentence invokes a sense of “what the?” when in the space of a few words the authors admit Google is growing at rates all of Fortune 500 companies would envy, yet Google is losing it’s steam. Lumping Google in the leagues of Microsoft, IBM and Cisco isn’t something I would call a sign of their demise as the search leader.
And as for comparing Facebook to Google, and saying that Facebook is Googles largest competitor? It’s like comparing a Chrysler to a Porsche. They’re in completely different leagues, different industries, with different goals and objectives. Facebook is social, Google is search. And using an example of someone leveraging social media to their advantage, and using a phrase like “Try that with a keyword search” proves that they hadn’t the slightest clue as to what they were speaking about.

And in the obvious section of the web, Google is the Malware King of the web. It just seems to make sense to me, that the largest search provider on the globe, would obviously return the most results from spammers and black hatters and hackers grabbing websites.
You find varying numbers from around the web, but it’s for certaing that Google owns 65% + of all search online. Is it really a surprise then, that in a report from Barracuda Labs, that Google returns 69% malware on popular and trending topics? It was in the news a great many times, and it’s been discussed, written about and beaten to death that spammers and hijackers will do everything they can to ride the trends. Remember the relief websites for Haiti? At the peak of the push for global assistance, it would be a shock to find a full, clean page of search results. Hijacking websites on trending topics is how black hatters and spammers make their living, it stands to reason that going after the largest search provider is the strategy to follow.

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